Please Note: The below specs are for the new Yahoo!7 Homepage which launches on 1 July 2008. If you have a Homepage which is due to go live on or before 30 June 2008, please contact your Client Services representative or Account Manager to obtain specs for the homepage until then.
C Link MREC/LREC OTP Marketplace Ads Partner Buttons Sponsored Links Finance Sponsorship Sport Sponsorship TV Sponsorship
C Link
Creative Types : GIF, JPEG	File Size :  max 3K
Width: 50 pixels	Height: 15 pixels
Animation Allowed: No	Animation Time : 0
Delivery Lead Time: 5 days	Text: Yes (see below)
3rd Party Ad Serving Allowed: No	Border: No
Notes: Client to supply a .gif of their logo with a transparent background
Text Specifications Maximum 40 characters including spaces No bold, no italics Capital letters may only be used to capitalise proper nouns. Only the first letter may be capitalised. This includes brand names. The text message should reflect the advertiser brand, and state the advertiser if this is not clearly shown in the image. Text should not include a URL. Text should not include the words "click here" Font style, size and colour is controlled by the Y!7 front page style sheet and cannot be customised. Images may not be used in place of text.
MREC 300x250 - LREC
Creative Types : GIF, JPEG, FLASH	File Size :  Standard – max 20K, Flash – max 30K
Width: 300 pixels	Height: 250 pixels
Animation Allowed: Yes	Animation Time : 15 seconds (looping permitted)
Delivery Lead Time: Standard Ads - 5 days	Frame Rate: Max 24 frames per second
3rd Party Ad Serving Allowed: Yes	Border: all creatives must have a border
Restrictions: Ads that expand on mouseover are not allowed.
OTP
Text Specifications Eight-second OTP limit Flyover dimensions are 820 x 340 pixels. The flyover must resolve back to size 300 x 250 Flyover should be opaque. Any creative proposal of an OTP which still retains visibility of a ‘switcher’ content module underneath the OTP should be discussed in advance with Yahoo!7 to avoid functionality which may confuse the user. OTPs must have ad feedback link An active close button must be visible in the top right of the flyover for the duration of the expansion. Minimum hotspot 70 x 30 including prominent text. Stating “close”. Yahoo!7 may move the close button to ensure users can easily find and use it. Yahoo!7 may also reject any close button deemed unsuitable for a particular creative. A replay button is not required but can be added to the end frame of the inline 300x250 banner. Creative is subject to Yahoo!7 approval Max filesize for the 300x250 swf is 30KB. Max filesize for the 820x340 OTP is 100KB. Please note that if the OTP panel is of a irregular shape, that is, it isn't a complete 820x340 rectangle and/or contains transparent areas, that these transparent areas cannot be clickable. Please download the template here
Marketplace Ads MKTP1 - MKTP4
Creative Types : GIF, JPEG	File Size :  Standard – max 3K
Width: 88 pixels	Height: 31 pixels
Animation Allowed: No	Animation Time : 0
Delivery Lead Time: 5 days	Text: Yes (see below)
3rd Party Ad Serving Allowed: No	Border: None
Notes: Client to supply a .gif of their logo
Text Specifications Max 20 characters on the top line heading including spaces Max 32 characters on the second line descriptor including spaces Maximum two lines No bold text No italic text Capital letters may only be used to capitalise proper nouns. Only the first letter may be capitalised. This includes brand names. No URLs in the text. Text should not include the words "click here" The text message should be relevant to the advertiser.s brand and offering Text should not include a URL Font style, size and colour is controlled by the Y!7 front page style sheet and cannot be customized. Images may not be used in place of text.
Partner Buttons PART1 - PART8
Creative Types : GIF, JPEG	File Size :  Standard – max 3K
Width: 88 pixels	Height: 31 pixels
Animation Allowed: No	Animation Time : 0
Delivery Lead Time: 5 days	Text: Yes (see below)
3rd Party Ad Serving Allowed: No	Border: None
Notes: Client to supply a .gif of their logo with a transparent background
Text Specifications Limit of 18 characters One line of text only (irrespective of character limit) No bold text No italics Capital letters may only be used to capitalise proper nouns. Only the first letter may be capitalised. This includes brand names. The text message should be relevant to the advertiser.s brand and offering Text must include a clear call to action . e.g. Buy, Find, Sell, Book, Check, Compare and must reflect the advertiser brand. No URLs in the text. Text should not include the words "click here" Due to the nature of this position and length of tenancy, final text must be signed off by Yahoo!7 before going live. Font style, size and colour is controlled by the Y!7 front page style sheet and cannot be customised. Images must not be used in place of text
Sponsored Links SL1 - SL4
Text Specifications Maximum 40 characters, including spaces and the formatting shown (with dash) Copy must not exceed one line (even if it is within the character guide) Copy must include a dash, with the brand name shown after the dash No bold text No italic text No URLs in the text Capital letters may only be used to capitalise proper nouns. Only the first letter may be capitalised. This includes brand names. Advertiser brand name should not be a URL. Text should not include the words "click here" The text message should be relevant to the advertiser.s brand and offering Font style, size and colour is controlled by the Y!7 front page style sheet and cannot be customized. Images may not be used in place of text.
Finance Sponsorship - FINSP
Creative Types : GIF, JPEG	File Size : max 3K
Width: 88 pixels	Height: 31 pixels
Animation Allowed: No	Animation Time : N.A.
Delivery Lead Time: 5 days	Alt Text: 20 chars
3rd Party Ad Serving Allowed: No	Border: None
Notes: Client to supply a .gif of their logo with a transparent background
Sport Sponsorship - SPSP
Creative Types : GIF, JPEG	File Size : max 3K
Width: 88 pixels	Height: 31 pixels
Animation Allowed: No	Animation Time : N.A.
Delivery Lead Time: 5 days	Alt Text: 20 chars
3rd Party Ad Serving Allowed: No	Border: None
Notes: Client to supply a .gif of their logo with a transparent background
TV Sponsorship - TVSP
Creative Types : GIF, JPEG	File Size : max 3K
Width: 88 pixels	Height: 31 pixels
Animation Allowed: No	Animation Time : N.A.
Delivery Lead Time: 5 days	Alt Text: 20 chars
3rd Party Ad Serving Allowed: No	Border: None
Notes: Client to supply a .gif of their logo with a transparent background
Standard Specifications:
Animation Animation may run for 15 seconds (looping permitted). No strobing effects within banners are allowed.
Rich Media Options:
Rich Media placements must be scheduled and priced at time of campaign booking. Inline Video OTP