Yahoo!7 Advertising
HOMEPAGE
C TEXTLINK
Text Link Specifications
  • 60 character limit including spaces.
  • Must not exceed one line.
  • No more than 25 characters may be bolded.
  • Capital letters may only be used to capitalise proper nouns. Only the first letter may be capitalised, including brand names.
  • Text provided must be grammatically correct within the character limits provided. Abbreviations which are grammatically incorrect (suchs as 'd' for 'days') should be avoided.
  • The leading text message should reflect the advertiser brand name in bold text, followed by the advertisement copy. Please see sample.
  • Advertiser brand name should not be a URL.
  • Font style, size and color is controlled by the Y! front page style sheet and cannot be customized.
  • Images may not be used in place of text.
Sample: Advertiser Brand Name - message text copy Page Sample: Click here
EMY TEXTLINK
Text Link Specifications
  • 60 character limit including spaces.
  • Must not exceed one line.
  • No more than 25 characters may be bolded.
  • Capital letters may only be used to capitalise proper nouns. Only the first letter may be capitalised, including brand names.
  • Text provided must be grammatically correct within the character limits provided. Abbreviations which are grammatically incorrect (such as 'd' for 'days') should be avoided.
  • The leading text message should reflect the advertiser brand name in bold text, followed by the advertisement copy. Please see sample.
  • Font style, size and color is controlled by the Y! front page style sheet and cannot be customized.
  • Images may not be used in place of text.
Sample: Advertiser Brand Name - message text copy Page Sample: Click here
EAST BANNER 350x200
Image Types : GIF, JPEG, FLASH File Size :  Standard – max 20kb, Flash – max 30kb
Width: 350 pixels Height: 200 pixels
Animation Allowed: Yes Animation Time : 15 seconds (looping permitted)
Delivery Lead Time: Standard Ads - 4 days, Rich Ads - 5 days Frame Rate: Max 24 frames per second
3rd Party Ad Serving Allowed: No Border: all creatives must have a border
Sample: Click here Page Sample: Click here
FINANCE TAB
Image Types : EPS (scalable vector image) File Size :  N.A.
Width: N.A. Height: N.A.
Animation Allowed: No Animation Time : N.A.
Delivery Lead Time: 5 days Alt Text: 20 chars
3rd Party Ad Serving Allowed: No Border: None
Notes: Client supplies a .eps (scalable vector image) of their logo which will be used by Y!7 to create the image.
Page Sample: Click here
SPOTLIGHT ADS
Image Types : GIF, JPEG File Size :  Standard – max 3kb
Width: 50 pixels Height: 50 pixels
Animation Allowed: No Animation Time : 0
Delivery Lead Time: Standard Ads - 4 days, Rich Ads - 5 days Text: Yes (see below)
3rd Party Ad Serving Allowed: No Border: No
Image Sample: Click here Page Sample: Click here
Text Requirements: click here for sample
  • Two text copies:
  • Title text - Max. 15 characters including spaces
  • Description text - Max. 20 characters including spaces
  • Capital letters may only be used to capitalise proper nouns. Only the first letter may be capitalised, including brand names.
  • Text provided must be grammatically correct within the character limits provided. Abbreviations which are grammatically incorrect (such as 'd' for 'days') should be avoided.
SPONSORED LINKS
Text Specifications
  • Max. 50 characters per line including spaces
  • Must not exceed one line.
  • Capital letters may only be used to capitalise proper nouns. Only the first letter may be capitalised, including brand names.
  • Text provided must be grammatically correct within the character limits provided. Abbreviations which are grammatically incorrect (such as 'd' for 'days') should be avoided.
  • The leading text message should state the offer and is hyperlinked, followed by the advertiser brand name which is unlinked. Please see sample.
  • Advertiser brand name should not be a URL.
  • Font style, size and color is controlled by the Y! front page style sheet and cannot be customized.
  • Images may not be used in place of text.
Sample: Click here Page Sample: Click here
Standard Specifications:
Animation
  • Animation may run for 15 seconds (looping permitted). No strobing effects within banners are allowed.
Rich Media Options:
Rich Media placements must be scheduled and priced at time of campaign booking.